05/09/2026
Every business has things that should happen every time and mostly do. Mostly.
The enquiry gets a reply. The booking gets a reminder. The quiet lead gets a nudge at three weeks. When it's busy, "mostly" becomes "when someone remembers" — and the ones that slip are invisible. Nobody gets alerted about a follow-up that wasn't sent.
A workflow does it the same way every time, including at 6am on a Sunday.
See what's slipping: https://www.cwc-framework.com/assessment