03/31/2026
"I know what a PSU is."
A lot of people who say that are thinking of an RSU.
They're not the same thing.
A Restricted Stock Unit vests on a schedule.
Show up. Time passes. Shares arrive.
A Performance Stock Unit has a second condition.
The company has to hit a target first.
Miss the target? Payout drops.
Crush it? Payout multiplies.
The grant you were issued is not the grant you'll receive.
Here's where it breaks down in practice.
Someone comes in with a financial plan built around $200K of PSUs vesting next year.
That's the target number on their grant statement.
What they don't realize: actual payout can range from $0 to $400K depending on performance metrics they've never looked up.
At a public company, it's usually tied to stock price performance or earnings targets relative to a peer group.
Pre-IPO companies rarely issue PSUs. They typically issue RSUs with a double trigger instead. That means two conditions have to be met before anything vests: time served, and a liquidity event. And statistically, 2 out of 3 VC-backed companies never reach one.
The financial plan built around the target number hinges on a tenuous assumption.
That assumption might be fine.
It might also be the reason the financial plan next year doesn't add up.
DM me "PSU" and I'll send you a one-pager on how to stress-test the number before you plan around it.