05/27/2026
"Penny Wise, Pound Foolish".....
I've been saying this a lot lately.
I'm seeing small business owners stuck in this loop.
The economy is squeezing from both sides: customers buying less, costs going up.
Business finances aren't being actively managed.
The owners know this.
They just don't have the time, energy or desire to dig into it alone.
Yet they've convinced themselves they can't afford an experienced CPA who can spot issues, fix them, and find ways to increase profitability.....all at a reasonable fee.
Here's where I really start to cringe: these same businesses continue to:
✔️ Pay 20-30% interest on company credit cards month after month;
✔️ Travel to industry conferences and professional development seminars; and
✔️ Maintain multiple overlapping subscriptions they haven't logged into for years.
I'm not intending to call anyone out, I just can't unsee it.
Whether it's personal or business finances, our spending reflects our current priorities.
It's truly hard to watch when I know the math isn't mathing.
The future cost of not taking action is almost always higher than the cost of getting some help.
If any of this sounds familiar, I'd love to have a conversation.