Equita Financial Network

Equita Financial Network Empowering women financial advisors with the community they need to build successful businesses and

Our Story:

Katie Burke launched her firm, Method Financial Planning, in 2015, and Bridget Venus Grimes launched her firm, WealthChoice, in 2016. The two founders had completely different firms and different types of clients, but they launched their companies for the same reasons: to better serve their clients, to have the flexibility to spend time with their family, to get paid what they were wor

th, and to build a thriving, successful practice. And when they founded their firms, they both agreed that it was the best career decision they ever made. But no matter how fulfilling a job is, following an uncharted path with no safety net can be scary. Launching a firm is a huge undertaking, and you need a support network to succeed. Katie and Bridget both knew each other in business, and because of their shared experience, they started collaborating and became sounding boards for each other. As they built their own businesses, they started to ask themselves more questions: “What if we built a resource platform for our own firms?” “What if we provided all of the solutions you need to run your own business, but without the huge price tag?” “What if we could make this platform available to other women who are just like us?” And that’s where Equita started. Founded in May 2018, Equita Financial Network was born out of a need to fuel business success while empowering other women in the financial services industry. Equita became the first platform solely focused on women-led financial planning firms, designed to encourage women to make the leap into launching their own practice and provide solutions to support them every step of the way. And importantly, Equita is a way for like-minded women to not only share resources and run their business at an affordable cost, but to also share ideas on everything from best practices to help with questions regarding client issues. Let Equita take on the task of paying vendor bills, of sourcing resources, and of making sure compliance, IT, and portfolio management are all taken care of — while you focus on serving clients, growing your business, and providing great financial planning and wealth management expertise.

The numbers don’t lie. When women financial advisors have the right infrastructure, community, and support behind them- ...
05/27/2026

The numbers don’t lie. 
When women financial advisors have the right infrastructure, community, and support behind them- they grow.

50% average savings. 
Hundreds of hours back. 
52% average revenue growth year over year.

This is what Equita Financial Network was built to deliver.

Ready to join the network? Link in bio.

05/26/2026

We didn’t set out to build a network.
We set out to build our own firms, and we figured out the hard stuff along the way.

But somewhere in those early years of collaborating, problem-solving, and becoming each other’s sounding boards, we asked a bigger question:

What if we built this for every woman founder like us?

In 2018, Equita Financial Network was born- the first platform built exclusively for women-led, fee-only financial planning firms.

Today we support 11 member firms across the country.
And we’re just getting started.

If you’re building your own firm and wishing you had more support, you’re exactly who Equita was built for.

📲 Link in bio to learn more

— Bridget & Katie

Bridget here! 👋Life lately has looked like cheering on the Padres with Marnie and my husband Scott, running the Nashvill...
05/22/2026

Bridget here! 👋

Life lately has looked like cheering on the Padres with Marnie and my husband Scott, running the Nashville Rock & Roll Half Marathon 🏃‍♀️, working from our Coronado office with the most unreal views from the boat, and... I’m currently writing this from Avignon, France, where I’ll be based for the next two months 🇫🇷

Running your own firm gives you the freedom to design a life that actually fits. That’s why I made the leap in 2016, and why Katie and I built Equita in 2018.

It’s also why I show up every single day for the women in this community who are doing the same.

What has life looked like for you lately?

Join us tomorrow May 19th at 3:00 PM ET for a free live webinar: Finding Your Niche: Growing Organically by Serving Clie...
05/18/2026

Join us tomorrow May 19th at 3:00 PM ET for a free live webinar: Finding Your Niche: Growing Organically by Serving Clients You’re Passionate About

Our powerhouse panel of female industry leaders will help you:

✔️ Define a niche that fuels growth and fulfillment
✔️ Attract ideal clients through authentic connection
✔️ Turn your values into a true business differentiator

Our panel:
→ Bridget Venus Grimes, CFP® – Co-founder, Equita Financial Network& Founder of

→ Ashley Ilardo – Regional Director, Dimensional Fund Advisors

→ Cary Carbonaro, CFP® Professional, MBA – Wealth Advisor, Ashton Thomas Private Wealth & Author

→ Suzanne Siracuse – CEO, Suzanne Siracuse Consulting

📅 May 19, 2026
🕒 3:00 PM ET
💻 Live on Zoom

Register via the link in bio!

Katie here! 👋 Life lately has been buzzing with the excitement of Spring- school ending, longer nights, sunshine.Basketb...
05/13/2026

Katie here! 👋 Life lately has been buzzing with the excitement of Spring- school ending, longer nights, sunshine.

Basketball season ended and it was off to spend quality family time in San Diego and Hawaii! Then right into flag football season, and a lot of time sitting on the sidelines cheering on the boys’ teams. 

Lunchtime walks with my Frenchie, Moose, getting my steps in on the paths of Bucks County.  In April we celebrate our anniversary and my birthday, so Ryan and I had lunch in New Hope, PA. Then I was off to NYC for the Advisor Hub Women’s Summit (and had the best time)! Coffee walks in Central Park are always a favorite moment.  

Running your own firm is one of the most rewarding things I’ve ever done. It’s also a lot, and I’m constantly reminded how much easier it is when you have the right people around you.

Grateful for this season, for the Equita community, and for every woman out there building something she’s proud of. 

What if growing your practice didn’t mean chasing every opportunity but instead meant leaning into the clients and work ...
05/12/2026

What if growing your practice didn’t mean chasing every opportunity but instead meant leaning into the clients and work that genuinely energize you?

Join us May 19th at 3:00 PM ET for a live webinar designed specifically for women financial advisors who want to build a more intentional, fulfilling, and profitable practice:

Finding Your Niche: Growing Organically by Serving Clients You’re Passionate About

In an industry that often rewards scale and sameness, the most sustainable growth comes from clarity of purpose. This session explores how defining a niche helps you stand out, deepen client relationships, and create a business that aligns with your values and lifestyle.

What we’ll cover:
→ How to identify and refine a niche that fuels both growth and personal fulfillment

→ Ways to authentically attract your ideal clients- without feeling salesy

→ Turning your values, experiences, and passions into a true business differentiator

→ Why niche-focused firms see stronger engagement, referrals, and long-term success

Our expert panel:
→ Bridget Venus Grimes, CFP® – Founder, Equita Financial Network &

→ Ashley Ilardo – Regional Director, Dimensional Fund Advisors

→ Cary Carbonaro, CFP®, MBA – Wealth Advisor, Ashton Thomas Wealth Management & Author

→ Suzanne Siracuse – CEO, Suzanne Siracuse Consulting

Whether you’re early in your career, considering a shift, or looking to re-energize your existing practice, this session will leave you with actionable ideas to help you grow with intention.

📅 May 19, 2026
🕒 3:00 PM ET
💻 Live on Zoom

This is a chance to rethink how you grow, who you serve, and what success looks like on your terms.

Register via the link in our bio. We’d love to have you join us!

This is what we built Equita forOperational support. 
Real community. 
And faster growth.When you’re not spending your e...
05/11/2026

This is what we built Equita for

Operational support. 
Real community. 
And faster growth.

When you’re not spending your evenings troubleshooting tech or chasing compliance deadlines, you have more space to do what you love- serving your clients and building your firm.

Ready to grow faster with the right support behind you? 
Link in bio to learn about Equita membership.

05/08/2026

Spring always feels like a fresh start and we’re here for it.

Longer days, blooming trees, and the reminder to slow down and appreciate what’s right in front of us.

This season we’re especially grateful for the women in the Equita community who show up every single week- sharing wins, asking hard questions, and proving that independence and support aren’t opposites.

What are you grateful for this spring?

Bridget here 👋 It was an honor to be quoted in Financial Advisor IQ recently, talking about how we show prospective clie...
05/05/2026

Bridget here 👋 It was an honor to be quoted in Financial Advisor IQ recently, talking about how we show prospective clients the real work behind what we do.

Transparency about value is something our team takes seriously. Breadwinner women deserve to know exactly what they’re getting before they ever sign on.

Read more via the link in our bio!

Katie here 👋 There’s nothing quite like the energy of women coming together to learn, connect, and support one another.Y...
05/01/2026

Katie here 👋 There’s nothing quite like the energy of women coming together to learn, connect, and support one another.

Yesterday at the AdvisorHub’s Women Advisors Summit in New York City, I joined an incredible group of women leaders across the wealth management industry for a day filled with meaningful conversations, fresh ideas, and powerful connections.

From insightful discussions to authentic networking moments, the event was a strong reminder of how important community is, especially in an industry where collaboration and shared experiences can truly elevate success.

And yes…there was plenty of fun along the way too 😊

Grateful to be part of a profession where women continue to show up for each other, challenge one another to grow, and build something bigger together.

Address

New York, NY

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