Apollon Financial

04/15/2026

CIO Eric Sterner shared on Schwab Network, areas that could see renewed interest as market conditions evolve, including “a sector that has almost been forgotten is healthcare.”

Eric Sterner tells investors to brace for a bumpy ride in the stock market. However, he sees strong earnings giving equities a lift. He weighs the supply constraints in crude oil and agriculture products against resilient markets to explain how they all set an uneven foundation for investors. Eric a...

04/01/2026

A newly proposed Department of Labor rule is bringing fresh attention to how alternative investments could fit into 401(k) plans.

Wealth management advisor Apollon Financial with Jim McGowan shared with InvestmentNews how expanded access may create new opportunities while also raising important due diligence and evaluation considerations.



Read the full piece here:

The proposal, which offers plan sponsors a process-based safe harbor to curb ERISA lawsuits, comes as private-credit volatility raises fresh questions for advisors and their clients.

03/27/2026

Even in a more volatile environment, not all signals are negative.

“While there will be heightened volatility, I am bullish,” Chief Investment Officer Eric Sterner said on Bloomberg Surveillance Radio, pointing to opportunities emerging as earnings remain strong and market leadership shifts.

https://apollonfinancial.com/eric-sterner-on-bloomberg-surveillance-radio-portfolio-positioning-in-the-market-environment/

03/26/2026

Despite mixed signals in the market, corporate earnings remain a steady foundation.

Chief Investment Officer Eric Sterner joined Yahoo Finance with Josh Lipton, highlighting “five straight quarters of double-digit earnings growth” and historically strong profit margins as key support for markets.

Apollon Wealth Management CIO Eric Sterner joins Market Domination Anchor Josh Lipton to discuss why investors should stay focused on stocks (^DJI, ^IXIC, ^GSPC) with strong earnings and balance sheets, while being strategic amid ongoing geopolitical uncertainty.

02/16/2026

Presidents Day reminds us that the most impactful leadership is rooted in responsibility, service, and long-term thinking.

At Apollon, we carry those values into how we approach financial planning. With thoughtful strategy, discipline, and accountability, we help families and businesses create outcomes that endure—not just for today, but for generations to come.

Here’s to leadership that looks ahead and planning that lasts.

02/05/2026

We are proud to be featured on page 6 of the The Greenville News for our expansion in Greenville and the experienced advisors who have joined our team.

Read here: https://enewspaper.greenvilleonline.com/?special=Marketplace+Greenville

This full replica of our printed product provides you the newspaper as you know and love it from the convenience of the web.

02/02/2026

Private markets may offer opportunity — but only when used appropriately.

Chief Investment Officer Eric Sterner was quoted in Connect Money explaining why education and suitability come first when introducing clients to private investments. “Suitability is by far [Apollon’s] number one concern with clients,” he said, noting the importance of helping advisors and clients understand these strategies before investing.

Traditional investment options have been viewed as a safe spot for financial advisors, but over the last couple of years, firms have been increasingly shifting away from traditional bonds and stocks and towards private markets amid the call for more diversified assets. As clients’ demand for priva...

01/27/2026

As investors look ahead to 2026, fixed income is getting a fresh evaluation — and credit quality is a major part of the conversation.

Speaking with Debbie Carlson for The Daily Upside, CIO Eric Sterner highlighted how today’s high-yield market differs from previous cycles. With more than half of the high-yield universe now rated BB or higher, the landscape may offer a different balance of risk and opportunity than investors remember from the past.

Read more here:

No reason to chase yield as advisors stick to quality fixed income.

01/21/2026

What do bank earnings tell us about the consumer?

CIO Eric Sterner joined Schwab Network to break down recent results from major banks and what they signal about economic conditions heading into 2026. “Overall, we see consumer spending, retail sales, very healthy,” he said, while noting that affordability pressures remain for parts of the market.

Eric Sterner and Pierre Buhler break down big bank earnings. Eric notes that consumers still look healthy at an aggregate level, with write-offs and provisions for credit losses lower. He also expects M&A activity to be strong this year, boosting bank revenue. Pierre noticed a slowdown and is wo...

01/20/2026

Feeling confident about your financial future doesn’t come from predicting the markets—it comes from having a plan that supports your life, your goals, and your next chapter.

At Apollon, we believe long-term planning creates clarity. When you understand why you’re making each decision, navigating the unexpected becomes a lot less intimidating.

Begin building a plan that supports your next chapter.

https://apollonfinancial.com/our-firm/how/