SVA, A Professional Services Company

SVA, A Professional Services Company SVA companies provide a wide range of professional services in the areas of accounting & technology With offices in Madison and Milwaukee.

Founded in 1974 in Madison, WI, SVA started out as a small accounting firm comprised of only a couple staff members. Today, SVA Certified Public Accountants has grown to over 150 team members. The expertise of SVA Certified Public Accountant’s team members spans the areas of accounting, business consulting, healthcare and technology in a diverse set of industries and services. We’re proud to say t

hat this expertise has made SVA a perennial award winner as one of the nation’s top 100 accounting firms.

🎉 Celebrating an Incredible Career at SVA 🎉After almost 31 years with SVA, Douglas Berry is retiring and leaving behind ...
06/01/2026

🎉 Celebrating an Incredible Career at SVA 🎉

After almost 31 years with SVA, Douglas Berry is retiring and leaving behind a legacy of leadership, service, and lasting impact. 💙

From recruiting and staff development to leading SVA’s real estate and non-profit industry groups and serving as the leader of SVA’s assurance service line, Douglas has helped shape SVA in meaningful ways.

He also served on SVA’s board of directors and as chair of the board, always embodying our core value to Serve People Better.

Thank you, Douglas, for your dedication, guidance, and lasting contributions to SVA. 👏



🎓 Celebrating the next generation of accounting professionals!Evelyn Rozenkvit and Mary Green proudly represented SVA at...
05/29/2026

🎓 Celebrating the next generation of accounting professionals!

Evelyn Rozenkvit and Mary Green proudly represented SVA at the University of Wisconsin-Whitewater Annual Scholarship Awards Celebration on May 7, 2026.

We were honored to celebrate Megan Hermes, one of our Spring 2026 interns, as the recipient of the SVA CPAs Scholarship.

We’re also excited to recognize two incoming Spring 2027 interns, Mady Lockman and Thomas Millard, who received scholarships for their outstanding achievements.

Congratulations on your hard work and accomplishments. We’re proud to celebrate your success!





💰 A step-up in basis can unlock valuable tax savings opportunities A step-up happens when an asset’s tax basis is increa...
05/28/2026

💰 A step-up in basis can unlock valuable tax savings opportunities

A step-up happens when an asset’s tax basis is increased to match its fair market value at a certain point in time.

For example, a taxpayer buys stock for $100, and it grows to $500. If they sell it, they may owe tax on the $400 gain. But if a beneficiary inherits it, the basis may step up to $500, potentially reducing or eliminating taxable gain if sold soon after.

This same concept can apply to real estate, business interests, and securities.

Discover how step-up planning can create tax planning opportunities: https://hubs.li/Q04jd11l0





Explore how step-up depreciation may reduce taxable gains and create new deduction opportunities for inherited property, real estate, and business assets.

🤖 Milwaukee’s AI Roundtable showed up ready to turn AI into action.Just like our Madison roundtable, the room was curiou...
05/28/2026

🤖 Milwaukee’s AI Roundtable showed up ready to turn AI into action.

Just like our Madison roundtable, the room was curious and looking for a clear place to start.

By the end, leaders walked away with practical AI use cases, a next step with SVA’s AI Diagnostic, and the reminder that they are not figuring this out alone.

Are you ready to take the next step in operationalizing AI across your organization? Our AI Diagnostic is designed to help you identify opportunities, assess readiness, and build a practical path forward. Reach out to us here to get started: https://consulting.sva.com/contact-sva-consulting




Still using AI for one-off tasks?Copilot Agents help teams move from occasional assistance to repeatable, scalable suppo...
05/27/2026

Still using AI for one-off tasks?

Copilot Agents help teams move from occasional assistance to repeatable, scalable support.

Built-in and custom agents can streamline research, reporting, meetings, and recurring workflows, with no coding required.

Learn how to start building Copilot Agents around the work your team repeats most: https://hubs.li/Q04j36qs0

Learn how to build and use Copilot Agents to streamline workflows, reduce manual work, and drive consistent results with built-in and custom AI solutions.

Is your nonprofit organization outgrowing the CPA firm that helped you get started? As nonprofit organizations grow, fin...
05/26/2026

Is your nonprofit organization outgrowing the CPA firm that helped you get started?

As nonprofit organizations grow, financial reporting, grant compliance, audit requirements, and stakeholder expectations often become more complex. What worked well in the early years may no longer provide the level of insight, communication, or nonprofit-specific expertise your organization needs.

Recognizing the signs that your CPA relationship may no longer be the right fit can help your organization reduce risk, improve planning, and find a partner that supports long-term growth.

✅ Learn the signs your nonprofit may need a new CPA partner: https://hubs.li/Q04hX_-c0




Is your nonprofit outgrowing its CPA firm? Learn the signs it may be time for a more proactive, nonprofit-focused accounting partner.

05/26/2026

👀 is looking for an Administrative Processor to join our fast-paced CPA Operations team in our Madison, WI, location.

SVA + You. Together, We Serve People Better.

➡️ https://hubs.li/Q04hWnZh0




❄️ If you’re heading to Snowflake Inc. Summit 26, let’s connect! Cooper Skat and Caterina Mora from the SVA Consulting t...
05/26/2026

❄️ If you’re heading to Snowflake Inc. Summit 26, let’s connect! Cooper Skat and Caterina Mora from the SVA Consulting team will be there and would love the opportunity to meet up in person.

Just reach out so we can add it to our calendars.

🇺🇸 Today, we pause to remember. This Memorial Day, SVA honors the brave men and women who gave their lives in service to...
05/25/2026

🇺🇸 Today, we pause to remember.

This Memorial Day, SVA honors the brave men and women who gave their lives in service to our country.

Their courage, sacrifice, and commitment to protecting our freedoms will never be forgotten.

From all of us at SVA, we wish you a meaningful Memorial Day.



🚪 Your exit strategy should start long before you’re ready to leave.Exit planning isn’t just about the sale. It’s about ...
05/22/2026

🚪 Your exit strategy should start long before you’re ready to leave.

Exit planning isn’t just about the sale. It’s about knowing what your business needs to be worth, whether it can run without you, and which transition path actually supports your goals.

Read the Biz Tip to learn what to consider before choosing your exit path: https://hubs.li/Q04hGcjP0




Learn key exit planning considerations for business owners, from building transferable value to choosing the right transition path and preparing financially.

Address

1221 John Q Hammons Drive, Suite 100
Madison, WI
53717

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 5pm

Website

https://consulting.sva.com/, https://accountants.sva.com/

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