Rood Financial

Rood Financial Rood Financial - Your Trusted Financial Planning Partners in Los Angeles Welcome to Rood Financial, where multi-generational expertise meets personalized care.

Our father-daughter team is dedicated to helping individuals, families, and business owners build confident financial futures through comprehensive planning and genuine relationships. Meet Jennifer Akhlaghi, CFP® As a Certified Financial Planner™ and fiduciary, Jennifer specializes in empowering women through life's most challenging financial moments. Through her FEME Finance program (Financial Em

powerment Made Easy), she helps women navigate divorce, widowhood, career changes, and retirement planning with both expertise and empathy. Our Services:
✓ Comprehensive Financial Planning
✓ Retirement & Investment Strategies
✓ Tax Optimization
✓ Risk Management & Estate Planning
✓ Education Funding
✓ FEME Finance - Women's Financial Empowerment

We believe in evidence-based planning that puts your best interests first. Whether you're planning for retirement, navigating a major life transition, or building wealth for your family's future, we're here to make complex financial decisions feel manageable and empowering. Serving the Los Angeles area with care, commitment, and expertise. Contact us today to start building your confident financial future. Disclaimer: Rood Financial, LLC is an investment adviser principally registered in the State of California, and is registered and exempt from registration in other states as applicable. Registration as an investment adviser does not imply any level of skill or training.

11/27/2025

This Thanksgiving, we're reflecting on what we're most grateful for—and it starts with you.

To our clients: Thank you for trusting us with your financial journey. Your courage to ask questions, face challenges, and take control of your financial future inspires us every single day.

We're grateful for:
🍂 The brave conversations – Every woman who's said "I need help" or "I want to do better"
🍂 The small victories – Watching you hit savings milestones, pay off debt, and gain confidence
🍂 The life transitions – Being trusted to guide you through divorce, career changes, and retirement planning
🍂 The trust – Knowing you've chosen us to be part of your journey toward financial security

Financial planning isn't just about numbers and spreadsheets. It's about the lives we get to impact, the stress we help reduce, and the confidence we build together.

To everyone in our community: Whether you're a long-time client or just following along—thank you for being here. Your commitment to financial wellness creates a ripple effect that extends far beyond your own life.

Wishing you a Thanksgiving filled with peace, gratitude, and meaningful connection.

With appreciation,
Jennifer and the Rood Financial team 🧡

Only 36% of Americans have actually calculated how much they need for retirement.Are you one of them?Our Retirement Read...
11/26/2025

Only 36% of Americans have actually calculated how much they need for retirement.

Are you one of them?

Our Retirement Readiness Checklist includes the "Rule of 10" calculation to help you assess if you're on track:
📊 By age 30, have 1x your salary saved
📊 By age 40, have 3x your salary saved
📊 By age 50, have 6x your salary saved
📊 By age 60, have 8x your salary saved

Plus 19 other critical checkpoints covering everything from employer match maximization to Social Security strategy.

Here's what people discover:
They're leaving free money on the table by not maximizing their 401(k) match
They haven't optimized their Social Security claiming strategy
Their asset allocation doesn't match their timeline
They need to start catch-up contributions now

Don't wait until it's too late. Get your free checklist and know exactly where you stand. https://www.roodfinancial.com/to-and-through-retirement

Here's a sobering reality: 9 out of 10 women will be solely responsible for their finances at some point in their lives....
11/21/2025

Here's a sobering reality: 9 out of 10 women will be solely responsible for their finances at some point in their lives.

Yet most women feel unprepared for this responsibility.

That's why I created the FEME Finance Financial Priorities Quiz.

In just 5 minutes, you'll discover:
✨ Your #1 financial priority right now (it might surprise you)
✨ The money moves you should tackle first for maximum impact
✨ Common financial blind spots women in your situation often miss
✨ Your personalized action plan to build lasting financial security

Whether you're navigating a career transition, planning for retirement, managing a divorce, or simply want to take control of your financial future—this quiz gives you clarity on what matters most.

Stop guessing. Start knowing.

Take the FEME Finance Quiz (it's free): https://www.roodfinancial.com/feme-financial-planning

11/13/2025

The holidays are supposed to be joyful...so why do they feel so stressful?

Between travel, gifts, and social expectations, holiday spending can intensify financial anxiety—especially if you're navigating this season independently for the first time.

Here's your permission slip: You don't have to meet everyone else's expectations.

5 ways to build financial confidence this holiday season:
💰 Make a spending plan – Know where your money is going before the season begins
🙏 Practice daily gratitude – Write down 3 things your money made possible this week
💝 Connection > Consumption – A handwritten recipe book often means more than an expensive gift
💬 Talk about it – Be honest with loved ones about what this season looks like for you
🤝 Ask for help – If anxiety is intensifying, talk to a financial advisor

The most meaningful holidays aren't about how much you spend. They're about peace, gratitude, and genuine connection.

Start planning now: Even setting aside a small amount each month into a "holiday fund" or "gift fund" starting in January can transform next year's season.

What's one way you're prioritizing financial peace this holiday season?

11/11/2025

"I just don't know where to start with my finances."

I hear this from professional women every single week.

The problem isn't that you lack ambition or intelligence. The problem is that generic financial advice doesn't account for the unique challenges women face:
💰 Longer lifespans requiring more retirement savings
💰 Career gaps that impact earning potential
💰 Wage disparities that persist across industries
💰 The likelihood of managing finances alone at some point

That's why cookie-cutter financial advice fails women.

The FEME Finance Financial Priorities Quiz was designed specifically to address YOUR situation, YOUR life stage, and YOUR goals.

Take 5 minutes to:
Identify your top financial priority right now
Get a clear roadmap for where to focus next
Discover blind spots you might be missing
Build confidence in your financial decisions

Financial empowerment starts with clarity. Get yours today.

Take the free quiz: https://www.roodfinancial.com/feme-financial-planning

Are you on track for retirement? Most people think they are...until they actually check.Our free Retirement Readiness Ch...
11/06/2025

Are you on track for retirement? Most people think they are...until they actually check.

Our free Retirement Readiness Checklist covers 20 critical areas across 5 key categories:
✅ Foundation Check (emergency fund, debt, budgeting)
✅ Retirement Savings Essentials (401k, IRAs, contributions)
✅ Advanced Strategies (HSAs, catch-up contributions, Social Security)
✅ The Numbers Check (goal calculation, on-track assessment)
✅ Final Preparations (estate planning, debt-free timeline)

Take the assessment and discover:
Where you stand right now (12+ boxes = on track!)
What to prioritize next
Whether you need to adjust your strategy

The best time to check your retirement readiness was 10 years ago. The second-best time is today.

Download your free checklist: https://www.roodfinancial.com/to-and-through-retirement

71% of Americans identify money as a significant cause of stress in their lives.If you've ever felt overwhelmed checking...
11/04/2025

71% of Americans identify money as a significant cause of stress in their lives.

If you've ever felt overwhelmed checking your bank account, avoided financial conversations, or felt guilty about spending even on essentials—you're experiencing financial anxiety.

And you're not alone.

Financial anxiety isn't about how much money you have. It's an emotional response to uncertainty, change, or past experiences with money. The good news? You can move from fear to confidence.

It starts with one simple shift: viewing money as a tool for the life you want to create, not a test of your worth.

Here's how to begin:
Create one positive financial habit (even $25/week in automatic savings counts!)
Review one account at a time instead of tackling everything at once
Celebrate small wins—paid off a bill? That deserves recognition.

Financial confidence isn't built overnight. It grows through small, consistent victories that reinforce your ability to manage money wisely.

You've got this. 💪

10/30/2025

🎃 Spooky Season Reminder:

Know what's truly terrifying? Inheriting a retirement account without understanding the RMD rules.

Required Minimum Distributions can drastically increase your taxable income and send a substantial chunk of your assets straight to the IRS.

Don't let tax penalties and withdrawals haunt your financial future! Careful planning today can help you avoid this scary scenario.

Let's talk strategy before the tax monster strikes! 👻

10/28/2025

As a widow, you may be eligible for Social Security survivor benefits as early as age 60 (or 50 if disabled). Timing matters—benefits start at 71.5% of your spouse's benefit and increase to 90% if you wait until age 65.

Between survivor benefits, inherited retirement accounts, healthcare planning, and housing decisions, there's a lot to navigate.

But with the right guidance, you can move forward with confidence and create a fulfilling retirement on your terms.

Beyond the grief of losing a spouse comes the reality of managing finances and retirement planning on your own. Your ret...
10/23/2025

Beyond the grief of losing a spouse comes the reality of managing finances and retirement planning on your own.

Your retirement needs, Social Security strategy, inherited accounts, healthcare costs, and even your home—everything may need to be reconsidered. While this brings new responsibilities, it's also an opportunity to create a retirement vision that reflects who you are today and what brings you joy and meaning. Financial confidence starts with a plan designed around your unique journey.

Ready to take the next step? Our blog is the perfect first place to start. https://www.roodfinancial.com/blog/retirement-planning-considerations-for-widows

📊 Did you know? At least 70% of people over 65 will need long-term care services at some point. With national median cos...
10/21/2025

📊 Did you know? At least 70% of people over 65 will need long-term care services at some point. With national median costs exceeding $80,000 per year, having a plan isn't optional—it's essential for protecting your independence, your assets, and your family's resources.

Your financial life isn't made up of separate pieces—retirement, taxes, investments, insurance, and estate planning are ...
10/17/2025

Your financial life isn't made up of separate pieces—retirement, taxes, investments, insurance, and estate planning are all interconnected. That's why we take a holistic approach, understanding how each decision affects your overall financial health and long-term goals.

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2121 Avenue Of The Stars Ste 800
Los Angeles, CA
90067

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Monday 9am - 4pm
Tuesday 9am - 4pm
Wednesday 9am - 4pm
Thursday 9am - 4pm
Friday 9am - 4pm

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