Marisa Menzel, Financial Advisor

Marisa Menzel, Financial Advisor Helping Parents Balance Paying for College, Retirement and Life Along the Way | Financial Advisor | The financial landscape has changed.

Life was hard for parents already, but the pandemic exposed that struggle to the rest of the world. This applies to your everyday life and your financial life...How can you manage to pay for your kids' college, your own retirement and the life you want along the way? It has often been said that if only we could give up our fancy coffee each day, we would have no problem retiring with the lifestyle

that we desire. Many Americans aren’t saving enough and salaries haven’t been keeping up with inflation, but there’s another reason why many Americans are retiring with about ½ of the lifestyle of their working years. Many people used to retire with a pension; a guaranteed income stream for life, which along with Social Security was usually a good replacement for your working salary. When companies shifted to 401(k) type retirement plans, the focus shifted from annual retirement income to a nest egg mentality. This change in focus caused us to take our eye off the prize - retirement income. The more efficiently we can produce that, the more money you’ll likely have available for things like your kids' college and your lifestyle along the way. It’s not your fault if you’re having difficulty balancing all the financial demands on your life. I help successful, working parents of young children develop a plan to help meet their multiple financial goals.

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Securities offered through The O.N. Equity Sales Company, Member FINRA/SIPC, One Financial Way, Cincinnati, OH 45242 513.794.6794. Investment Advisory Services offered through O.N. Investment Management Company.

$500,000 sounds like a lot… until you do the math.As we all know, Eric Dane recently passed away from ALS. Despite his s...
04/29/2026

$500,000 sounds like a lot… until you do the math.

As we all know, Eric Dane recently passed away from ALS. Despite his success and fame, after his death, friends organized a GoFundMe for his daughters. As of now, it’s raised just under $500,000 from more than 4,000 generous donations.

It’s a beautiful example of community showing up in a time of loss.

But it also highlights something we don’t talk about enough.

Even $500,000—while incredibly meaningful—can go quickly for a family.
If a parent is earning $100,000 per year, that amount replaces roughly five years of income. Five years to grieve, adjust, and somehow figure out how to keep life moving forward. Five years before questions like “How do we pay for college?” or “What does our long-term future look like now?” become very real.

For many of the families I work with, that timeline isn’t nearly long enough.

Here’s the part that often gets overlooked:
Parents are worth more than they think.
Not just emotionally—but financially.

A simple way to think about it:
Your value to your family is your income multiplied by the number of years you have left to work.

That number is often much larger than people expect.
And yet, many families are underprotected—without realizing it.

To put it in perspective:
A healthy 35-year-old woman can often qualify for $500,000 of term life insurance for around $17-$32/month.

(Assuming excellent to average health and a 20 year term policy. Source: Term4Sale. Premiums and eligibility vary based on health and underwriting.)

This isn’t about fear.
It’s about giving your family time.
Time to grieve without financial pressure.
Time to make thoughtful decisions instead of rushed ones.
Time to maintain stability during one of life’s hardest transitions.

Because while we can’t control what happens, we can control how prepared our families are if it does.

If you’ve been putting this off, consider this your reminder:
You’re worth more than you think—and your family is counting on that value lasting longer than five years.

If your daycare bill just ended (or is about to)… this can be your moment.Not to spend more.Not to upgrade your lifestyl...
04/27/2026

If your daycare bill just ended (or is about to)… this can be your moment.

Not to spend more.
Not to upgrade your lifestyle.

But to make one of the most important financial decisions of your life.
Because what you do with that $1,000–$2,000/month now may quietly help determine:

– How early you may be able to retire
– Whether you feel secure or stressed 10 years from now
– The kind of options your family may have later

Many moms don’t realize this.
They just let the money “absorb” back into life.

And nothing really changes.

But the moms who pause and ask,
“Where should this go now?”
Those are the ones who become deliberate with their money.

If that’s you, you don’t need to figure it out alone.
You just need a plan that actually fits your life.

Two Celebrities. Big Careers. And Still… Life Changed Fast.There’s something I can’t stop thinking about lately with the...
04/22/2026

Two Celebrities. Big Careers. And Still… Life Changed Fast.

There’s something I can’t stop thinking about lately with the passing of James Van Der Beek and Eric Dane.

How is it possible for two successful — well known, high earning actors —
to have their families facing so much financial uncertainty so quickly?

This isn’t about judgment.

It’s about awareness.

In both cases, there’s been an outpouring of public support and compassion for their families — and that’s a beautiful thing.

The GoFundMe for James Van Der Beek has raised $2.8M from over 52,000 donations as of this writing.

But it also highlights a hard reality:

Support from the outside world — whether from friends, community, or online fundraising — can be meaningful, but it isn’t something most families can count on or plan around.

The key here isn’t income.

It’s timing.

Life insurance protection is usually easiest to put in place when you don’t “need” it yet.

A 35-year-old woman may qualify for:

• $1M of term life insurance for ~ $30-$55/month

Assuming excellent to average health and a 20 year term policy. Source: Term4Sale. Premiums and eligibility vary based on health and underwriting.

But once health changes, options can become more limited, more expensive, or unavailable — depending on age, health, and underwriting.

This is the part I see all the time with the women I work with:

You’re doing so many things right.

• You’re earning well
• You’re saving
• You care deeply about your family

But everything isn’t always working together yet.

So, the real question becomes:

If something happened to you (or your significant other)… would your plan fully hold?

Not “we’d figure it out.”

But truly hold.

If this is something you’ve been meaning to figure out…

Now is the time to look at it.

Because the best time to put protection in place
is when it still feels optional.

Before it isn’t.

Photo credit: https://www.rollingstone.com/culture/culture-features/james-van-der-beek-eric-dane-gofundme-financial-support-1235522277/

You can have the best gear money can buy.The right boots.The right rope.The right equipment.But if you've never climbed ...
04/20/2026

You can have the best gear money can buy.
The right boots.
The right rope.
The right equipment.

But if you've never climbed the mountain before,
gear alone doesn't get you to the top.

And it doesn't necessarily help you navigate the way back down.

Financial planning works the same way.
You can have a 401(k).
A brokerage account.
A savings account.
All the right tools.

But tools without a strategy are just expensive equipment sitting in a bag.

The mountain doesn't care how prepared you feel.
It requires an understanding of the terrain.

A guide who has made this climb before doesn't just help you reach the summit.
She helps you navigate the journey.

That's the part most people forget to plan for.

Why So Many Working Families Are Quietly Rethinking Where (and How) They LiveThere’s been a lot of conversation lately a...
04/15/2026

Why So Many Working Families Are Quietly Rethinking Where (and How) They Live

There’s been a lot of conversation lately about people leaving the U.S.
In 2025, more people moved out of the United States than moved into it.

And while there are a lot of reasons—policy, safety, lifestyle—I want to talk about the one I hear about almost daily from the women I work with:

The cost of living.

If you’re a working mom in your 30s or 40s, you’ve probably felt this shift more than anyone.

You’ve spent years building your career.
You’re earning well.
You’re doing all the “right” things.
And yet… groceries are noticeably higher.
Expenses don’t seem to go down—just shift (goodbye daycare, hello everything else).

And there’s this quiet pressure in the background of:
“Am I actually doing enough for our future?”

I’ve even seen this play out personally.
I know two families who either already have—or are in the process of—moving to Europe. And they’re not retirees. They’re still working, raising kids, building their lives.

Now, I can’t control inflation.

But I can help you make sure your money is working as efficiently as possible—especially when it comes to retirement.

Because here’s what most people don’t realize:
If your current plan requires you to save a certain amount every year to stay on track…
And we restructure that plan to produce your future income more efficiently…
You may not actually need to save as much each year to reach the same outcome.

Which, for someone like you, can mean:
More breathing room in your monthly budget
More flexibility as expenses shift
And less of that constant mental pressure around money

This isn’t about cutting more or doing more.

It’s about having a smarter structure behind what you’re already doing.

Because you shouldn’t feel like you’re falling behind… when you’ve done everything you thought you should do.

Let's talk about what retirement actually means.Not the brochure version.Your version.For some women it's:Traveling with...
04/13/2026

Let's talk about what retirement actually means.
Not the brochure version.
Your version.

For some women it's:

Traveling without checking their account first.
Working because they want to, not because they have to.
Being present for grandkids without financial stress in the background.

Retirement isn't an age.
It's a number.
And a plan.
Do you know yours?

Spring isn't just for cleaning out closets.It's for cleaning up your financial picture too.Not because something is brok...
04/08/2026

Spring isn't just for cleaning out closets.
It's for cleaning up your financial picture too.

Not because something is broken.
But because life has moved forward and your strategy should too.

New season. New look at:

What you're building
What you're protecting
What you're leaving behind

A 30-minute review can reveal more than a year of wondering.
What would you do with that kind of clarity?

A not-so-well-known fact:Many of the treatments used today across many types of cancer started with blood cancer researc...
04/06/2026

A not-so-well-known fact:

Many of the treatments used today across many types of cancer started with blood cancer research.

Which means… this isn’t just about one disease.
It touches almost all of us.

A few weeks ago, I attended the kickoff for Blood Cancer United’s Visionaries of the Year fundraising campaign with my friend Suzy Pursell who now works for the cause—and I was reminded how powerful this mission is.

This year, I’m supporting Desiree Canto, who’s fundraising in honor of her friend Jess—a mom of two, a wife, and a two-time leukemia survivor.

This one hits close to home for me. I actually participated in this same campaign back in 2018, and it’s something I’ve never forgotten.

If cancer has impacted your life in any way—this is a meaningful way to give back.

If you’re able, I’d love for you to support Desiree’s campaign with the donation link in the comments.

Every dollar makes a difference—for Jess, for families like hers, and for the future of cancer treatment.

And Suzy—so glad we got to share that night together.


https://www.linkedin.com/in/suzypursell/
https://www.linkedin.com/in/desiree-canto-dcmp-cude-77211721/

Before, retirement planning felt analytical.After, it felt personal.When you hold your child, you start thinking differe...
04/01/2026

Before, retirement planning felt analytical.

After, it felt personal.

When you hold your child, you start thinking differently about:
– Protection
– Longevity
– Stability
– The example you’re setting

I stopped seeing financial planning as spreadsheets.

I started seeing it as stewardship.

And that shift changed how I design every plan.

The Quiet Stress No One Talks AboutHere’s a stress most professional moms don’t say out loud:“I’m making good money… so ...
03/30/2026

The Quiet Stress No One Talks About

Here’s a stress most professional moms don’t say out loud:

“I’m making good money… so I feel like I should have this figured out.”

Income does not automatically create clarity.

In fact, higher income often creates:
• More tax complexity
• More investment options
• More pressure
• More fear of messing it up

Smart women don’t avoid help because they’re incapable.

They avoid help because they’re used to being the competent one.

You’re allowed to have a financial co-pilot.

Address

2923 Marketplace Drive, Ste 210
Fitchburg, WI
53719

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Website

https://marisamenzel.com/

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