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Heycfo.co

Fractional CFO for CEOs Who Refuse to Guess | Founder of TFO Clarity | 4x Best Selling Author | C.L.A.R.I.T.Y. https://tfoclarity.com/

Method Creator | We turn financial chaos into clarity for $1M-$10M businesses.

10/29/2026

For years I ran so fast I forgot to look up. ☀️ Once I truly knew my numbers, I could finally slow down and enjoy the view. I want that for every business owner I work with.

Not sure where your financial clarity stands? Take the free C.L.A.R.I.T.Y. Assessment (link in bio).

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Clarity changes everything.

10/27/2026

Three great months, one new hire... and then one client walks. 😬 Suddenly that new salary feels a lot less affordable.

Before you hire, know your margins, your recurring revenue, and your break-even point. Then ask yourself what happens to your cash flow if your biggest client leaves.

Want a clearer picture? Take my free Financial Clarity Assessment, link in bio.

Clarity changes everything.

10/26/2026

“I wish I had more money in the bank” isn’t a goal. 🙅‍♀️ Put a number on it, put a date on it, and build a plan to get there.

Most businesses don’t fail from a bad idea. They fail because they run out of cash. Let’s make sure that’s not you. 💪

Clarity changes everything.

10/20/2026

Your income statement could be lying to you.

If your balance sheet is off, your income statement is off too. And that balance sheet you never look at? It might be hiding client money you forgot was still owed to you.

This week, look past your bank balance and check the whole picture. My free financial clarity assessment is a great place to start. Link in bio.

Clarity changes everything.

10/19/2026

Sales went up last year. So why does the bank account look exactly the same?

Think of it like filling a bucket with a bigger hose while there’s a hole in the bottom. More revenue pours in, and more spending drains right back out. Selling more and keeping more are two different games, and your cash flow is where the truth shows up.

Want to see where your money is really going? Start with my free Financial Clarity Assessment: https://tfoclarity.com/tfo-clarity-assessment (IG: link in bio)

This is Tina signing off as HeyCFO.

Clarity changes everything.

10/16/2026

Hire or not to Hire: Check your Finances

If your business is growing but you're still deciding if you should expand and hire? Know your numbers and we're not talking about the bank account.

Not sure where your financial clarity actually stands? Take the free C.L.A.R.I.T.Y. Assessment: https://lnkd.in/gPRwGk_i

Learn more about TFO Clarity: https://tfoclarity.com/

Reach out to Tina: https://lnkd.in/gsPYE9QD

Clarity changes everything. 👋

10/15/2026

The C.L.A.R.I.T.Y. Code by TFO CLARITY founder Tina O'Banion, MBA is the blueprint for business owners ready to stop guessing about their numbers.

Get your copy and take the free C.L.A.R.I.T.Y. Assessment (links in comments).

Clarity changes everything.

10/13/2026

Your CPA isn't bad. It's you.

Many business owners expect their CPA to handle financial work that falls outside the role. Tax prep and compliance are their lane. Cash flow, forecasting, and big-picture money decisions belong to a different seat at the table.

Not sure where your financial clarity actually stands? Take the free C.L.A.R.I.T.Y. Assessment: https://lnkd.in/gPRwGk_i

Got questions? Learn more about Tina O'Banion, MBA and TFO CLARITY

Clarity changes everything. 👋

10/13/2026

Would you throw a dart blindfolded?

Then don't run your business without knowing all of your numbers. If you expect a bullseye, you know what you need to do.

Not sure where your financial clarity actually stands? Take the free C.L.A.R.I.T.Y. Assessment: https://lnkd.in/gPRwGk_i

Learn more about Tina O'Banion, MBA and TFO CLARITY. Links in comments

Clarity changes everything. 👋

Address

13612 Midway Road, #601
Dallas, TX
75244

Opening Hours

Monday	9am - 5pm
Tuesday	9am - 5pm
Wednesday	9am - 5pm
Thursday	9am - 5pm
Friday	9am - 5pm

Website

https://tfoclarity.com/

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