09/03/2026
For decades, Big Tech's playbook was simple: spend little, generate massive cash flow, let share prices follow. That playbook is being rewritten. As the hyperscalers pour capital into AI infrastructure, free cash flow is shrinking — and where that trajectory goes next will shape returns for years to come. This piece lys out four possible paths, from a golden era of AI-driven profits to a leveraged unwind if the bet doesn't pay off.
The big US tech companies, including Amazon, Meta and Alphabet, have long commanded investors’ attention. For years, their business model of rapid innovation, low capital expenditure and strong cash flows allowed their share prices to perform well almost regardless of the investment climate—gene...