26/06/2026
The Government's temporary Great British Summer Savings scheme is now live, helping families reduce the cost of summer activities.
Until 1 September 2026, eligible businesses can apply a reduced VAT rate of 5% instead of 20% on qualifying:
- Children's meals in restaurants
- Children's and family cinema and theatre tickets
- Admission to many attractions, including theme parks, zoos, museums and soft play centres.
Many well known attractions and restaurants are taking part, although participation and the savings passed on to customers may vary by business.
If you're planning family days out this summer, it's worth checking whether your chosen venue is participating before you book.
Planning a trip? A quick check could help you save more than you think.
Source: GOV.UK