Modern Cents

Modern Cents Advice-only female-led professional financial planning. Based in Ontario, Canada.

06/24/2026

Shiller price-earnings ratio for the S&P 500 sits at 41.3, just a notch below the 44.2 level reached at the peak of the dot-com bubble.

06/23/2026

Nothing spoils the national mood quicker than getting routed on the pitch.

06/22/2026

The global order has been altered, and economies are unlikely to simply pick up where they left off before the U.S. and Israel began bombing Iran.

06/21/2026

While 71% of Americans claim they can identify phishing attacks, only 37% are confident they can detect every kind of financial fraud, a new study from the CFP board finds.

06/20/2026

Passive funds are built to track an index at low cost—but deciding which companies actually make it into that index is more subjective than many investors realize. Here's what to know.

06/19/2026

Generative Engine Optimization is about to be one of the biggest shifts on how people search online.

06/18/2026

Reputation is built through repeated exposure over time, and the companies that treat media as long-term infrastructure consistently outperform the ones treating it like a one-off campaign.

06/17/2026

A worsening economic picture is creating risks that could weigh on growth, portfolio returns and living standards.

06/16/2026

Agentic AI isn't a chatbot or a smarter automation tool; it's the foundation for a new way of working.

06/15/2026

Inflation has run above the Federal Reserve’s annual target for more than five years. The status quo threatens the Fed’s credibility and consumer spending.

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Toronto, ON

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