Ronnie Goode, CPA

Ronnie Goode, CPA We help real estate investors and business owners use the tax code to build wealth.

06/18/2026

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The new popular kid in the tax world?

📣 The S Corporation.

A few years ago, everybody was talking about LLCs.

Now it seems like everybody is talking about S Corps.

And while an S Corp can absolutely save taxes…

Most people don’t actually understand HOW.



Here’s the simplified version:

If you’re a sole proprietor, your business profit is generally exposed to:

💰 Federal income tax
💰 State income tax
💰 Self-employment tax

That self-employment tax is where things can get expensive.



This is especially true for:

💼 Consultants
💻 Coaches
📈 Service-based businesses
🎯 Businesses with high profit margins

Because a large percentage of the profit may be exposed to self-employment tax.



This is where an S Corp can potentially help.

With an S Corp, business owners typically receive income in two ways:

1️⃣ Salary
2️⃣ Distributions

The key distinction:

📌 Salary is subject to payroll taxes.

📌 Distributions generally are not subject to self-employment tax.

That’s where the potential savings come from.



But here’s the mistake I see all the time:

People hear “S Corp saves taxes” and immediately rush to make the election.

Not so fast.



The IRS requires business owners to pay themselves a:

👉 Reasonable salary.

You can’t just pay yourself $10,000 and take everything else as distributions.

That’s not how it works.



An S Corp can be a fantastic tool.

For the RIGHT business.

At the RIGHT income level.

At the RIGHT time.

But it’s not automatically the best move for every business owner.



Good tax planning isn’t about following trends.

It’s about understanding your numbers, your goals, and your situation before making the jump.

Because the best entity structure is the one that fits YOUR business—not the one that’s trending on social media.

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06/17/2026

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I don’t believe everyone should be a business owner.

But I do believe everyone should be an investor.

That’s non-negotiable.

Because investing is how you start buying back your freedom.



Some people are built for entrepreneurship.

Some aren’t.

And that’s okay.

You don’t have to run a business to build wealth.

But you do need assets.



One of the biggest advantages business owners have is how the tax system works.

Think about it this way:

W-2 Employee

1️⃣ Earn money
2️⃣ Pay taxes
3️⃣ Keep what’s left

Business Owner

1️⃣ Earn money
2️⃣ Reinvest and spend on legitimate business expenses
3️⃣ Pay taxes on what’s left

That’s a very different game.



And that’s why business ownership can be such a powerful wealth-building tool.

Not just because of the income.

But because business owners have opportunities to:

📈 Reinvest into growth
💰 Create deductions
🏢 Acquire assets
🚀 Accelerate wealth building

All while potentially reducing taxes.



Now, does that mean everyone should start a business?

No.

But it does mean everyone should understand how wealth is built.

And if you’re not going to own a business…

At least consider investing in one.

Because whether it’s:

📈 Stocks
🏠 Real estate
🏢 Businesses

The goal is the same:

Stop relying solely on your labor.

Start owning assets that can work for you.

That’s how you create options.

That’s how you create freedom.

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06/16/2026

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If you’re a sole proprietor and your income is growing…

Pay attention.

Because one of the biggest surprises for business owners isn’t making money…

It’s seeing the tax bill that comes with it.



A lot of new business owners focus on:

📈 Revenue
📈 Clients
📈 Growth

But forget about the taxes.

And that’s where things can get expensive.



As a sole proprietor, you may be responsible for:

💰 Federal income tax
💰 State income tax
💰 Self-employment tax

That last one catches a lot of people off guard.

Because self-employment tax includes:

📌 Social Security
📌 Medicare

And you’re responsible for both sides.



I’ve seen business owners with a manageable income tax bill…

Then they see the self-employment tax calculation and suddenly:

😳 “Wait… I owe HOW much?”



This is one reason why business owners eventually start looking at entity structure.

Not because sole proprietorships are bad.

They’re not.

For many businesses, they’re exactly where you should start.



But eventually there may come a point where you need to ask:

👉 Is my current structure still the best fit?

Because as income grows…

The answers can change.



The mistake I see people make is rushing to change entities because they heard something online.

Or changing too early.

Or never evaluating it at all.



Good tax planning isn’t about copying what someone else did.

It’s about understanding:

✔️ Your income
✔️ Your goals
✔️ Your growth trajectory
✔️ Your tax exposure

And then choosing the structure that supports those things.

Because when it comes to entity selection…

Timing matters just as much as strategy.

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06/15/2026

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Remember when everybody was saying:

👉 “Just get an LLC.”

As if an LLC was some magical tax-saving machine.

Those were the days of “LLC Twitter.”

And a lot of people learned the hard way that it doesn’t work like that.



Here’s the truth:

An LLC is primarily a LEGAL entity.

Not a tax strategy.

Not a magic deduction.

Not a guaranteed way to pay less in taxes.



In fact, if you’re a single-member LLC owner…

You’re typically taxed the same way as a sole proprietor by default.

Which means you may still be responsible for:

💰 Federal income tax
💰 State income tax
💰 Self-employment tax

The LLC alone doesn’t change that.



This is where a lot of business owners get confused.

They hear:

“Get an LLC and save taxes.”

When the real question should be:

👉 Is my overall entity structure optimized?

Because an LLC and a tax election are two different things.



The goal isn’t to chase entities.

The goal is to understand:

✔️ Why you’re creating the entity
✔️ What protection it provides
✔️ How it’s taxed
✔️ Whether it supports your long-term goals



An LLC can absolutely be a great tool.

I recommend them all the time.

But don’t create one expecting it to magically eliminate taxes.

That’s not what it was designed to do.



Before setting up any entity, make sure you understand both the legal side AND the tax side.

Because good tax planning starts with understanding the difference.

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06/12/2026

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A lot of people don’t actually hate money.

They hate the job they need to earn it.

And if we’re being honest…

A lot of people in corporate America are dealing with:

😓 Stress
😤 Office politics
⏰ Long hours
🧠 Mental pressure
📈 Constant performance expectations

Yet they stay because they need the paycheck.



So what if you’re not an entrepreneur?

What if you know you don’t want to start a business?

Here’s exactly what I would do:

👉 Make as much money as possible.

Get the certifications.

Earn the promotions.

Collect the bonuses.

Increase your income.



But here’s the part most people miss:

DON’T let your lifestyle rise with your income.

Because every time you get:

💰 A raise
💰 A bonus
💰 A promotion

Most people immediately buy:

🏠 A bigger house
🚗 A nicer car
✈️ More vacations
🛍️ More stuff

And now they’re trapped.



Instead…

Live below your means.

Keep your debt manageable.

And use those raises and bonuses to buy assets.

📈 Stocks
🏠 Real estate
💼 Businesses
💰 Income-producing investments



Because eventually something amazing happens:

Your assets start earning money.

Then they start earning MORE money.

And one day…

Your portfolio starts working harder than you do.



That’s when freedom starts showing up.

Not because you quit your job.

But because you no longer NEED your job.

That’s a completely different feeling.

The goal isn’t to escape work.

The goal is to create options.

And assets create options.

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06/11/2026

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Does school prepare you to be an employee?

I think the answer is yes.

And before anybody gets upset…

I’m actually PRO college.

But I’m pro-college with a condition:

👉 Study something the market actually values.

Get a skill that creates opportunity.



When I was earning my accounting degree, most of what we learned was centered around:

🏢 Large corporations
📊 Financial statements
📈 Public companies
💼 Corporate environments

Which makes sense…

Because the curriculum was designed to prepare us to work inside those organizations.



What we didn’t spend much time learning was:

💰 Investing
🏠 Asset ownership
🚀 Entrepreneurship
📈 Building wealth
🧠 Making money work for you

At least not in the same way.



Now, we can complain about that…

Or we can do something about it.

Because regardless of how the system is designed:

👉 You’re still responsible for your financial future.



If you want more options in life, you have to start learning things that aren’t always taught in school:

✔️ Investing
✔️ Business ownership
✔️ Entrepreneurship
✔️ Wealth building
✔️ Financial literacy



The goal isn’t to stop being an employee.

There’s nothing wrong with having a great career.

The goal is to make sure that’s not the ONLY thing you know.

Because eventually you want your money working for you…

Not just you working for money.

That’s where the real shift happens.

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06/10/2026

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What’s the fastest way to increase the amount of money you have?

Most people will tell you one of two things:

📈 Make more money

OR

✂️ Cut expenses

But in my experience?

👉 The fastest path is doing BOTH at the same time.



That’s why I’m such a big believer in tax planning.

Because tax planning can help you:

✔️ Reduce one of your biggest expenses
✔️ Create opportunities to generate more income

At the same time.



Let’s say a tax strategy saves you:

💰 $20,000

Most people stop there and celebrate the tax savings.

But financially savvy people think differently.

They ask:

👉 “What can I do with this $20,000?”



Maybe that money becomes:

🏠 A down payment on a rental property

📈 An investment in a business

💼 Capital for a new opportunity

Now you’ve done two things:

1️⃣ Reduced taxes

2️⃣ Created another income-producing asset



That’s why tax planning is so powerful.

It’s not just about paying less tax.

It’s about redirecting money that would’ve gone to the IRS and putting it to work for YOU.



Wealth builders don’t just focus on earning more.

They focus on:

💰 Keeping more
📈 Growing more
🏠 Owning more assets

And when you can cut expenses while increasing income…

That’s when wealth starts to accelerate.

Because the fastest way to build wealth isn’t choosing one or the other.

👉 It’s doing both.

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06/09/2026

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Why is everyone so obsessed with depreciation?

Because it might be one of the most powerful tax benefits available.

And the reason is simple:

👉 It gives you a tax deduction WITHOUT requiring you to spend additional cash.



Think about what depreciation actually is.

The government recognizes that assets wear out over time.

So they allow you to deduct a portion of an asset’s value each year to account for that wear and tear.

For example:

🏠 A residential rental property is generally depreciated over 27.5 years.

That means the government allows you to take a deduction every year simply because you own the asset.



Now compare that to what many business owners do at year-end.

Their accountant tells them:

📈 “You made a profit.”
💸 “You’re going to owe taxes.”

And what happens next?

They start buying things they don’t need just to create deductions.



That’s where depreciation is different.

You don’t have to run out and spend more money at year-end.

You already acquired the asset.

The deduction comes from owning it.

That’s why it’s called a:

💡 Non-cash deduction.



And that’s why real estate investors and business owners love it.

Because the right assets can:

✔️ Generate income
✔️ Build wealth
✔️ Appreciate in value
✔️ Create tax deductions

All at the same time.



The goal isn’t to spend money to save taxes.

The goal is to own assets that help you build wealth while reducing taxes along the way.

That’s why depreciation gets so much attention.

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06/08/2026

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High-income W-2 earners…

I need you to be careful.

Not because there’s anything wrong with having a great job.

Quite the opposite.

I LOVE a good W-2 income.

My career started with one.

My W-2 income helped fund the business I have today.



The danger isn’t the job.

The danger is what happens psychologically.

Because the government gets paid BEFORE you do.

Every paycheck.

Every bonus.

Every year.



Over time, something happens…

You get used to seeing the smaller number.

You get accustomed to receiving what’s left after taxes.

And because it happens automatically, you don’t always feel the pain.



That’s why I can sit down with a doctor, attorney, executive, dentist, engineer, or other high-income professional and show them something shocking:

💸 You may have paid $60,000…
💸 $70,000…
💸 $80,000…
or even more in taxes this year.

And many people don’t even realize it.

Why?

Because they’re only focused on the extra amount due when the tax return is filed.

Not the massive amount that was already withheld.



The tax bill didn’t start when you filed your return.

It started with every paycheck.



If you’re making:

📈 $250K+
📈 $300K+
📈 $500K+

You need to pay attention.

Because every year you’re not planning…

You’re potentially giving away dollars that could be helping you:

🏠 Build assets
📈 Invest
💰 Create passive income
⏳ Buy back your time



High income is a blessing.

But high income without tax strategy can become very expensive.

The goal isn’t just to earn more.

👉 The goal is to keep more and use it to build freedom.

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06/05/2026

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One of the most important financial lessons you’ll ever learn is this:

👉 At some point, you have to stop relying ONLY on your labor.

You have to learn how to make your money work too.



A lot of us grew up the same way.

Need more money?

Get another job.

Need even more money?

Work more hours.

Need even more?

Pick up a side hustle.

And before you know it…

You’re working 2 or 3 jobs just to stay ahead.



There’s nothing wrong with hard work.

I come from a family of hard workers.

Most of my clients do too.

But hard work alone has limits.

There are only so many hours in a day.



The missing piece for many people is investing.

Not gambling.

Not chasing trends.

Investing.

📈 Stocks
🏠 Real estate
🏢 Businesses
💰 Other quality assets

Assets that can grow…
and eventually produce income for you.



This is one reason I talk about tax planning so much.

Because tax planning and wealth building are connected.

The right investments can:

✔️ Build wealth
✔️ Create income
✔️ Reduce taxes
✔️ Help you stop trading time for dollars



Your goal shouldn’t be to work forever.

Your goal should be to build assets that work alongside you.

Then eventually…

Those assets start working harder than you do.

That’s when wealth starts to compound.

That’s when freedom becomes possible.



Work hard.

But don’t stop there.

Make sure some of that money you’re working so hard for is working just as hard for you.

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1806 Summit Avenue Suite 300
Richmond, VA
23230

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