Deidre Fernald, CFP

Deidre Fernald, CFP We create a plan around your life, with support to help you live for today & achieve your goals

A little behind-the-scenes look at what a financial plan starts like.These are my notes from a new client meeting this w...
09/08/2026

A little behind-the-scenes look at what a financial plan starts like.

These are my notes from a new client meeting this week.

The big question: Can I retire at 60 or 62 and how much can I actually spend?

But before we can answer that, there are a lot of smaller decisions to work through.

Retirement accounts. Employer benefits. Debt. Mortgage. Estate planning. And most importantly, what they actually want retirement to look like.

This messy page of notes will eventually become a plan.

That’s financial planning. Turning all the pieces of your financial life into a clear direction.

09/07/2026

Is $1 million enough for retirement?

Still in need of this please! Happy FriYAY!
09/04/2026

Still in need of this please!

Happy FriYAY!

09/03/2026

You should take Social Security benefit income at age 62.

You should wait until you get the maximum at age 70.

Or somewhere in between?

Which is right for you? It completely depends on your situation!

Social Security is more of an art than a science and there are a lot of factors to consider before applying.

Not all benefits elections follow the same rules. While some changes can only be made during open enrollment, others may...
09/02/2026

Not all benefits elections follow the same rules. While some changes can only be made during open enrollment, others may be updated throughout the year or after a qualifying life event.

Changes Typically Made During Open Enrollment

📋 Health Insurance Elections
Choosing or changing your medical plan, adding optional coverage, or moving between plan options is generally limited to open enrollment unless you experience a qualifying life event.

📋 Dental and Vision Coverage
Enrollment and plan changes are often restricted to the annual open enrollment period.

📋 Supplemental Benefits
Benefits such as critical illness, accident insurance, and other voluntary coverage options may only be elected or changed during open enrollment.

📋 Life and Disability Insurance Elections
Depending on your employer's plan, coverage amounts may be limited to open enrollment periods or may require additional underwriting outside of enrollment windows.

Changes That Can Often Be Made Outside of Open Enrollment

✅ 401(k) Contributions
Many employer-sponsored retirement plans allow you to increase, decrease, start, or stop contributions throughout the year.

✅ HSA Contributions
If you're enrolled in an eligible health plan, HSA contribution amounts can typically be adjusted at any time during the year.

✅ Beneficiary Designations
Beneficiaries for retirement accounts, life insurance, and other benefits can often be updated whenever your circumstances change.

✅ Changes Following a Qualifying Life Event
Events such as marriage, divorce, birth or adoption of a child, or loss of other health coverage may allow you to make benefits changes outside of open enrollment. These changes usually must be made within a specific timeframe after the event.

Your benefits play an important role in both your financial well-being and personal protection. Understanding which changes require open enrollment and which can be adjusted throughout the year can help you make more informed decisions and avoid missed opportunities.

A high income looks impressive—but it’s not the full picture. You can have a high income but a negative net worth. Many ...
09/01/2026

A high income looks impressive—but it’s not the full picture. You can have a high income but a negative net worth. Many of my clients come to me in that position!

Net worth tells the real story: what you own minus what you owe. You can earn a lot and still have very little to show for it if your expenses grow just as fast, or faster.

If you want a more accurate read on your financial progress, track your net worth over time. It’s not flashy, but it’s honest. Today is the first day of the month, let's do a net worth check in!

Awe it's not so bad, you don't need to retire anyway! Happy FriYAY!
08/28/2026

Awe it's not so bad, you don't need to retire anyway!

Happy FriYAY!

Have you noticed the interest rate on your savings account going down? And down...And down.The interest rate on your deb...
08/27/2026

Have you noticed the interest rate on your savings account going down? And down...And down.

The interest rate on your debt however...still painfully high.

Some savings accounts, CDs and money market accounts that were paying 4%–5% not that long ago are starting to creep toward 3% or below.

Meanwhile…
Credit cards can still be 20%+.
Mortgage rates are still high.
Car loans are expensive.

So how does that make sense? Because there isn't just one "interest rate."

Savings rates are heavily influenced by short-term interest rates and what banks are willing to pay to attract your cash. When banks don't need deposits as badly, or expect short-term rates to eventually fall, they don't have much incentive to keep paying you 4% or 5%.

But the rates you pay to borrow have other things built into them: longer-term market rates, inflation expectations, credit risk, bank profit margins and the length of the loan.

That's why we can end up in this frustrating environment where:
The return on your cash falls faster than the cost of borrowing does.

And this is exactly why I don't want clients making financial decisions based solely on, "My savings account is paying X% and my loan costs Y%." We have to look at the whole picture.

How much cash do you actually need? What money needs to stay safe and liquid? What debt should you prioritize?

And at what point does keeping too much money sitting in cash stop making sense?
Interest rates change. Your financial plan should account for that.

08/26/2026

"We can afford this, right?"

I wrote "Your Money, Your Plan" because personal finance can feel way more complicated than it needs to be.There’s so mu...
08/25/2026

I wrote "Your Money, Your Plan" because personal finance can feel way more complicated than it needs to be.

There’s so much advice about what you’re *supposed* to do with money:
save more, spend less, invest this way, pay off that first.

But your financial plan should actually fit your life.

Your income.
Your family.
Your goals.
Your priorities.
And yes, the things you actually want to spend money on.

"Your Money, Your Plan" walks through the basics of creating a financial plan without making you feel like you need a finance degree to understand it.

And the message behind it is still the same one I use with clients today:

You don’t need to do everything perfectly. You just need to understand where you are, decide where you want to go, and make a plan to get there.

If you’ve been wanting to get a better handle on your money but aren’t quite ready to hire a financial planner, this is a great place to start! https://fernfinancialplanning.com/download-your-money-your-plan/

Address

Clearwater, FL

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm
Saturday 9am - 5pm

Telephone

+18135502133

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