Your Freelancer on the GO

10/11/2022

If you're running a business and haven't started a podcast yet, it's time to get on the train.

But why?

1. Build your audience.

A podcast is like an online radio show. It’s a great way to gain exposure and build your audience, especially if you have something interesting to say. With a podcast, you can talk about anything from your personal life to business advice and everything in between. Think of the people who love listening to podcasts — they’re already following you on social media! You just need to give them something new and exciting!

2. Build credibility as an expert in your niche or industry.

If you’re an expert in your field, recording a podcast is a great way to demonstrate that expertise online. You can use it as part of your marketing strategy as well — just post it on social media and promote it on your website so people can access it easily there too! Plus, when people hear what you have to say through your podcasts, they’ll want more!

3. Have another stream of revenue or income.

Podcasting can be lucrative because many businesses are willing to pay for commercial spots on podcasts (or even sponsor individual episodes). So if all else fails with this idea then maybe try creating some sort of paid subscription service where

4. Build your network.

When you share your voice and personality with people who care about you, they'll want to follow you, listen to your podcast, and maybe even hire you for future projects. A strong network of listeners can also help with finding other opportunities in the future, like speaking engagements or collaborations with other podcasts or businesses.

5. Have fun.

Podcasting is an opportunity to have fun while doing something meaningful—which is what any good hobby should be. It's not just about making money; it's about connecting with people who are excited about what you do, too. The more time we spend on things that make us happy, the happier we'll be overall. And if that means creating content that helps others find happiness as well, then so much the better!

15/04/2021

After coming up with a perfect brand color, do not forget to use a short but sweet brand hashtag. It is how your audience will identify you to be able to reach you.

Choose a hashtag that has everything to do with your brand identity. Tag a fellow business owner who has a short but sweet brand hashtag and tag one who could use some help, lol.

03/07/2020

Are you using hashtags to increase engagement and reach?

Well, you probably should😉

⬇️⬇️⬇️

Facebook is starting to push the use of hashtags in posts to INCREASE YOUR ORGANIC REACH. Woohoo!!! #️⃣ 🎉

You may have seen pop-up notifications on Facebook prompting you to add hashtags to your posts to improve your reach?

Plus, some users are reporting seeing a 'Browse' button on the foot of some posts to discover more about an included hashtag.

The hashtag feed pages have a 'fresh coat of paint' and are nice and clean, with Facebook's newer shade of blue branding color.

Hashtags on Facebook first launched clear back in 2013 and, frankly, never really seemed to take off and never made much difference. In fact, for many users that auto-publish Instagram posts to Facebook, complete with a ton of hashtags, it never looked right. Until now!!! 👏🏻

Heck, if we can get even a teeny increase in organic reach, I say use hashtags liberally on Facebook!!

Some things to note:

🔹 Find hashtags by typing in the search bar, just like on Instagram.
🔹 Unlike on Instagram, Facebook hashtag feeds do not show the number of hashtags, or related hashtags. Nor can you follow a hashtag... yet!
🔹 The posts you see in Facebook hashtag feed pages are only publicly visible posts from profiles and pages, and from friends if shared to friends only. (In other words, you won't see every single post on FB using that tag due to privacy settings of the content owner).

🔹 Definitely start including hashtags in your Facebook posts now!
🔹 Build your own groups of hashtags to paste into various posts for specific purposes, just like on Instagram.
🔹 Try using Instagram's search to discover the right hashtags for you, including related hashtags. (Meaning, do your Facebook hashtag research on Insta!)

🔹 How many hashtags should you include in your Facebook posts? As many as you want! (The character limit for Facebook posts is a whopping 63,206!) But, generally I would suggest adding 3-5 key hashtags. And then maybe expanding to 10-15 if you wish. More if you really want. Test to see what works.

🔥 HOT TIP: You might consider going back through some of your best performing Facebook posts and ADDING hashtags!!

FWIW, here is Facebook's small help section on using hashtags:
https://www.facebook.com/help/587836257914341

Btw, what may have prompted this new push for hashtags is the fact Facebook started promoting the use of back in May to help improve the discovery of small businesses. Yay!

Your thoughts? Have you seen any other notifications for hashtag use? What would you love to see to really improve the use of hashtags on Facebook?

P.S. When you use Creator Studio to schedule posts on Instagram, typing the # sign and the start of a tag you want automatically populates with suggested tags. This feature isn't on Facebook... yet!!! Betya it'll come!

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Special shoutout to my Social Scoop Facebook Group members Heather Coy Moonka and Natascha Natako for the first and second screenshot shown in my image here. 🥰🙏🏻💕

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11/03/2020

Know your worth. You are valuable.

As a VA or employee, what makes you stay in a company? Share your thoughts.

25/02/2020

My client's feedback is very important to me. This helps me shape my business and build a stronger relationship with them.

17/02/2020

I can't contain my happiness.

Thank you for all the wonderful blessings Lord.

06/02/2020

Be reminded that you have to wake up every morning with willingness, and a motivation to win in every battle of our lives. It requires a lot to meet the impossible and make it possible.

05/02/2020

Client experience and satisfaction is my top priority. This made me genuinely happy.

04/02/2020

Taking Buyers too far and giving away too much information that is not useful to them is just a waste of their time. Learn to listen, show and provide relevant information that they want from you. Make most out of their time.

Message me here to learn more about my Social Media Management services.