Clockstudio

clockstudio - we’re a design studio helping businesses to look their very best. starting with a scribble, we listen. we think. we create. we deliver. simple.
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www.clockstudio.co.uk

16/09/2025

Today I was exhibiting at the Aberdeen Business Show. It was a really great day and lots of chat with so many nice folk.
A massive thank you to Amy at Dallas Designs Ltd for my fabulous pencil hoodie, and to Sarah at Pencil Me In for my super cool pencils!

12/09/2025

A brilliant day at the Moray Business Women charity golf day at Hopeman golf course. Proud to have sponsored the prestigious 12th hole. Congratulations to Claire Houston from CLH Physio & Sports Therapy for organising such a great day!

13/08/2025

Bad design is everywhere.

From adverts where you can’t tell what’s for sale, to airport signage that send you in circles, to fonts that say things they really shouldn’t.

Most people don’t notice. Designers? We can’t not notice. We’re out here twitching over bad letter spacing, quietly cringing over stretched logos, and wondering who on earth approved that flyer.

Once it was PowerPoint and clipart. Now it’s Canva. And of course AI... but let’s not go there.

So if a designer dares to comment on your masterpiece, please don’t take it personally - we just want you to look as good as you think you look.

You only get one shot at a first impression. Make it a good one.

Photo from Imgur.
(The designer should really have paid attention to my 'Letter A' post a couple of weeks ago!)

05/08/2025

Before going away for a few days, I asked my husband to do the hoovering (I like to leave a tidy house - is that just me?!).

Except we haven’t got a Hoover.
We have a Shark. And before that a Dyson. We haven’t owned a Hoover in years. So why don’t we say we’re doing the Shark-ing or Dyson-ing?!

We often say ‘Google it’. Other search engines are available, but Google seems to represent them all.

Biro, Sellotape, Super Glue, Uber, Coke, Fairy Liquid - are all brand names that have become everyday names for the item they represent - regardless of what the brand name is.

Who decides? At what point do brands become synonymous with what they do? How long does it take and why don’t some really successful brands ever reach the heady heights of becoming a household name?

What names have I missed?

24/07/2025

How do you write a lowercase a?

Most of us were taught from an early age to write the letter ‘a’ in the simplest form – a bit like an ‘o’ with a straight line down the back. This is known as a single-story letter ‘a’. But have you noticed that most of the typefaces we use on the computer have a more fancy lowercase ‘a’? This is known as a ‘double-story’ letter ‘a’.

I only paid attention recently when I was designing a logo that required the simpler letter a, and it took a bit of research to find a typeface that used the single-story version. Which led me to think “why are there two versions anyway?”

According to Google the single-story ‘a’ is favoured in handwriting because it's faster to draw, requiring fewer strokes and less precision.
The double-story ‘a’ became common in printed materials due to its greater legibility at smaller sizes, preventing confusion with other letters like ‘o’.

How do you write yours?

Address

Portknockie
Portknockie
AB564NB

Telephone

01542 841111

Website

http://www.clockstudio.co.uk/

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